The Good Green
The Earth-Kind Events Community
The Good Green is a virtual community of like-minded entrepreneurs, event professionals and small businesses who strive to protect and preserve our planet.
Our resource hub, virtual events and membership to our community empower business owners to put their eco-values first and run sustainable, earth-kind businesses.
Our judgement-free community was created by planet-loving entrepreneurs and sustainability experts, who are passionate about protecting the planet but troubled by the unnecessary waste of day-to-day operations and conventional business practices.
Why we founded The Good Green community.
Put frankly, the amount of waste produced in the events world is soul-crushing. By putting our desire for change out in the world, we were able to find like-minded and like-hearted friends in the small business & event/wedding vendor space.
Together, we knew we could do more. As we talked about our dreams and passion for running greener businesses, we knew we could share what we’ve learned and harness the power of community. Thus, The Good Green was born.
Core Values
How do we make an impact?
Community
The Good Green is a tight-knit global community of event professionals who strive to make positive changes to the world by nurturing the environment and operating their business from a green core. By working as a community, we can conquer greater achievements and support like-minded folks to collectively have a greater impact.
Approachability
We know that making these changes can be challenging and overwhelming at times, and we’re not going to be perfect. We always want you to feel welcome, happy to ask questions and lean on our community for support. With our all-are-welcome mindset, we respect where each person (business) is at, and will support them in their journey.
Diversity
The Good Green is more than just being “green”, or sustainable in the way that we tend to know it. Our goal is to create a more inclusive industry and foster holistic sustainable businesses. Incorporating diversity with (but not limited to) POC and LGBTQIA2S+ perspectives are key to that.
CO-FOUNDER & CREATIVE DIRECTOR
Natasha Thom
Events are Natasha’s JAM. She comes from a community fundraising background, working with grassroot organizations in healthcare, tech, education, and more. As she delved more into the events industry, she realized just how much waste was generated. On a mission to be a leader in the movement, she specializes in sustainable events and helps her clients inch closer towards a zero waste event. Natasha’s work earned her a 20 On The Rise award by the 60,000+ member Rising Tide Society.
On most days, you’ll find her with Mac in hand and a big cup of coffee. When she’s not in event mode though, catch her in the Vancouver trails or enjoying some local eats.
Ready to learn how to run a greener business?
Our resource hub, virtual events and articles are created to empower event professionals and business owners (like you!) to put their eco-values first and run sustainable, earth-kind companies!